We are all responsible for seeking to achieve the best from ourselves and each other.
We are committed to the belief that everyone can change for the better.
We seek to stand firm in the face of adversity.
We recognise that we are in control of our own actions and are responsible for our conduct and its consequences.
We are committed to exhibiting honesty and truthfulness in our actions.
We believe that all should be treated fairly and have equality of opportunity irrespective of circumstance.
We are committed to earning the respect of others and in turn respecting ourselves, each other, the West Midlands UTC and all of our communities.